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Every day, we interact with our world through screens. Taking photos with our smartphones, connecting with friends on social media, setting timers, and using GPS maps—our digital devices increasingly influence our experiences. But what if we could digitally add objects, textures, and people to our surroundings? Augmented reality technology does exactly that, blurring the boundaries…
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Almost 60 percent of consumers in Bosnia and Herzegovina made between two to five online purchases in the last three months. And 83.4 percent of all online purchases were made via mobile devices. These findings show a consumer confidence in online shopping and clear preference for mobile shopping. These data come from the second edition…
What Is Tiered Pricing? Types and Best Practices (2024)
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Sometimes what you see is what you pay. If a velvet barstool costs $100, buying four sets you back $400, before tax. No bundled deals, no volume discounts. Just simple multiplication. However, companies are increasingly experimenting with pricing that plays on consumer psychology and provides more value. A vegan meal subscription service might offer 10…