Today, we are announcing the general availability of Amazon Marketing Cloud (AMC) on AWS Clean Rooms to help advertisers use their first-party signals to collaborate with Amazon Ads unique signals. With this collaboration, advertisers can generate differentiated insights, discover new audiences, and enable advertising campaign planning, activation, and measurement use cases, all without having to…
Month: July 2024
Collaborative chaos reigns in Towerborne
When Towerborne is available to PC and Xbox console players, you’ll find team-based combat at the heart of its gameplay. The emphasis on collaboration between players means memorable cooperative moments. Game Director Daniel McLaren and Lead Combat Designer Isaac Torres talked to Xbox Wire about Towerborne’s arsenal and how they shine even brighter with mix and…
AWS and Multicloud: Existing capabilities & continued enhancements
When I speak to large-scale AWS customers about their challenges and concerns, the conversation often turns to the topic of multicloud. Whether by intent or by accident, these customers sometimes choose to make use of services from more than one cloud provider, sometimes in conjunction with applications or services that are still hosted on-premises. In…
AWS Weekly Roundup: Llama 3.1, Mistral Large 2, AWS Step Functions, AWS Certifications update, and more (July 29, 2024)
I’m always amazed by the talent and passion of our Amazon Web Services (AWS) community members, especially in their efforts to increase diversity, equity, and inclusion in the tech community. Last week, I had the honor of speaking at the AWS User Group Women Bay Area meetup, led by Natalie. This group is dedicated to…
Looking back on FY24: from Copilots empowering human achievement to leading AI Transformation
A year ago in July, Microsoft coined the term AI Transformation. It is almost hard to imagine at that time Copilots were not generally available and Azure OpenAI Service had only been available for six months. As Satya Nadella, our Chairman and CEO, stated in last quarter’s earnings: 60% of the Fortune 500 have adopted…
Exemption on import duties to end in 2028
The European Parliament has made some progress in its proposal to simplify VAT rules for ecommerce imports. It wants to remove the threshold of 150 euros for import duties. Negotiations are still ongoing, but it has now been decided that the proposed changes will come into effect by March 2028. The fact that the European…
Boohoo launches marketplace
Boohoo is launching an online marketplace, which is reportedly going live this week. Boohoo Brands will feature up to 200 labels in fashion, lifestyle, and beauty. It will be powered by Mirakl’s ecommerce software. Like Asos, another well-known fashion pure player from the United Kingdom, Boohoo is facing declining revenues. Brexit, which has increased barriers…
Announcing Windows 11 Insider Preview Build 22635.4000 (Beta Channel)
Hello Windows Insiders, today we are releasing Windows 11 Insider Preview Build 22635.4000 (KB5040546) to the Beta Channel. REMINDER: Windows Insiders in the Beta Channel will receive updates based on Windows 11, version 23H2 via an enablement package (Build 22635.xxxx). For Insiders in the Beta Channel who want to be the first to get features gradually…
‘TikTok Shop gears up for launch in Ireland and Spain’
TikTok Shop seemed set to launch in many European countries this summer, but owner ByteDance put the brakes on expansion. The shopping feature is reportedly set to launch in Ireland and Spain in October, with other European countries following next year. TikTok, the international subsidiary of Chinese company ByteDance, launched TikTok Shop in certain parts…
Ability to access your Android phone in File Explorer begins rolling out to Windows Insiders
Hello Windows Insiders, Today we are beginning to gradually roll out the ability to see your Android phone in File Explorer to Windows Insiders with Android phones across all Insider Channels. With this new experience, you will be able to wirelessly browse through all your folders and files, including media that is on your Android…